It’s time to unlock the potential of marketing tools and skyrocket your success!
✨Are you ready to supercharge your training/consultancy business?
Let me guide you through the world of marketing assets.
In this episode, you’ll learn how these powerful tools can elevate your brand awareness and grow your client base. From optimizing your LinkedIn profile to creating impactful videos and engaging articles.
Discover the strategies to leverage these assets effectively, establish your authority, and captivate your target audience. 💪✅
Market yourself successfully and take your business to new heights. Let’s dive in together! 🎧💡
Check out this week’s episode now! And subscribe to get more episodes like this one!
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Marketing assets are the secret ingredients to your brand’s success.
Mark Garrett Hayes – Top marketing tools to supercharge your profitability
Which marketing tools are best?
“Imagine having powerful tools that captivate your audience and communicate value effortlessly.
These assets are the game-changers you need to skyrocket your business.
Some examples include LinkedIn profiles with testimonials, downloadable PDFs and checklists, captivating videos on platforms like Vimeo or YouTube, and engaging reports and articles on your blog.
These assets work tirelessly, even when you’re not around, delivering value 24/7, 365 days a year. They’re the evergreen gems of your marketing arsenal. 💎✨
But it doesn’t stop there. Think beyond the initial investment. A book, for instance, becomes a super asset, generating checklists, quick guides, and even an email course.
You could even repurpose your creations, saving time and energy.
Your website, the hub of your online presence, is a valuable asset too. It’s not just about a stunning design; it’s about directing traffic to your domain, building connections, and taking action.
And don’t forget social media—while not fully owned, it serves as a launchpad to your own platform, driving traffic to your website or email lists.”
Email lists are the golden tickets to success.
Mark Garrett Hayes – Top marketing tools to supercharge your profitability
Why build an email list?
“A quality, updated email address list holds immense value.
Your email list is a permission-based marketing asset—a direct line of communication with subscribers who want to hear from you.
It’s a powerful tool to nurture relationships, deliver valuable content, and drive conversions.
As marketing tools go, your email list is extremely valuable, especially if you plan to sell your consulting, training, or coaching brand in the future.
It’s an attractive asset for prospective buyers.
In fact, many experts believe that an email list is even more important than your website itself.
Your email list is a powerful asset that allows you to connect directly with your audience, build trust, and drive business growth.
Treat it with care and leverage its potential to propel your brand forward.”
Take-aways you do not want to miss 👇
- Why you need marketing assets
- Which kinds of assets your clients want
- How marketing assets increase the value of your brand
- Why you need to repurpose content to produce assets
- Where to find ideas for great marketing assets
- How to evaluate your existing assets and identify gaps
- Ways to measure the effectiveness of your marketing tools
- How to develop a range of effective marketing assets
Some resources for you
Mailchimp blog: Email Marketing Benefits: 10 Ways It Can Grow Your Business
Blog by Emily May: The Power of Email Marketing: Why It Can Be Especially Effective
My LinkedIn: Connect with me
My Book: Sales Coaching Essentials
Check out the episode today!
LISTEN TO THE EPISODE AND SUBSCRIBE ON APPLE PODCASTS | STITCHER | SPOTIFY
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Listen Again – How I communicate effectively through my marketing w/ Jessica Chen
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